See the Platform in Action
Get a behind-the-scenes look at how Core Factors equips you to drive meaningful growth.
Welcome to Core Factors!
Dear Colleague,
As the APT platform prepares to sunset, we are pleased to welcome you to Core Factors, a home for the next generation of psychological type assessment and development.
You’ll find continuity and innovation with our suite of updated and expanded tools:
- MajorsPTI → now Core Factors Type Discovery
- MajorsPT Elements → now Core Factors Type Elements
And we’re excited to offer a third option many APT users haven’t yet explored:
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Core Factors Type Dynamics: A new way to introduce type through the lens of the eight Jungian functions.
Your Free Core Factors Pro Account – Your Account
All APT users are eligible for a Core Factors Pro Account at no cost.
With the Pro Account, you can:
- Assessment delivery through personalized email invites or open-access consignment links
- Participant and practitioner PDF reports, available in US Letter and A4 formats
- Project tracking to monitor progress and manage multiple clients with ease
- Flexible inventory: Buy credits as needed—no subscriptions or expiration
- On-screen scores and dynamic PDF reports (participant and practitioner formats)
- Free re-downloads, real-time notifications, and NPS feedback surveys
- Built-in onboarding and accreditation with clear video lessons and competency checks
After applying, please contact Connie Coppoth at connie@corefactors.com to schedule your onboarding.
The Participant Hub – for Participants
The Participant Hub is an interactive participant portal that supports reflection, exploration, and applied growth, immediately available once results are released.
Key features for our Type assessments include:
- Full access to reports on-screen
- 16 in-depth type profiles (2,500+ words each)
- Compare & Connect: Visual comparison tool for type pairings
- My Journal: Reflection, goal-setting, and action planning
- Evidentra®, our AI-powered coach assistant for applying insights
- Multilingual access (17 languages) and accessibility enhancements
As a practitioner, you decide when participants gain access and what features they can use.
At Core Factors, we’re committed to helping you use psychological type with integrity, depth, and modern tools that fit your practice. Whether you’re continuing long-standing programs or launching something new, we’re here to support your work.
Warmly,
The Core Factors Team